Gauff.com today (2016) – A Company Status Quo
Gauff.com (GC), a group of German Planning and Consulting Companies operated since 1958 by the Gauff family, joins seven individual companies, which are affiliated with one another under different corporate law provisions. The group focuses on the fields of engineering services / infrastructure (traffic, water & energy) as well as mobility and IT-solutions.
All over the world, the companies roofed under the name of Gauff.com (GC) stand for consulting and planning services as well as implementation of infrastructure projects.
Today, some 600 employees working in 27 countries generate a turnover of approximately 70 Mio. Euro per year. Our clients value us for our competences and flexibility, which we offer on three continents: in the German-speaking regions, in Eastern Europe, in West and East Africa, in Asia and in the Middle East. For more than 50 years now, Africa has been the most important market and has almost assumed the role of a second home market.
Our professional self-perception is backed by more than 40,000 successfully concluded projects in Germany and abroad, which can be summarised by the following maxim:
German Expertise in Infrastructure and Mobility.
Our clients know us as target-oriented, pragmatic and flexible companies. Most of them, however, are not aware of the wide range of performant services that the companies of the GC group are able to render. Following a phase of rapid growth, we have now not only reached a considerably company size, but we have also acquired an important production depth, which qualifies our company for the execution of large-scale project tasks.
The engineering services market both in Germany and abroad is undergoing a highly dynamic development: digitalisation, sustainability and compliance requirements, IT-innovations and a boosting demand for advance financing in the scope of increasingly complex projects lead to incrementing market concentrations. As a consequence of this development, huge corporate groups for engineering services emerge and many of the traditional and frequently family-run specialist companies simply disappear from the market. Company size and rapid growth seem to have become the order of the day. In a concurrent development, however, we are experiencing that Germany is running out of engineers – competition for skilled junior employees has now also reached public administrations, financing organisations, multinational corporate groups and medium-sized engineering companies.
Against this background, the companies of Gauff.com are positioning themselves and with its strategic statement “We are one!”, the group describes what employees and clients may expect in the future, what the group of companies stands for, where the group is heading to and what they believe in.
We are one!
Gauff.com in 2020 – this is where our journey shall take us
By the year 2020, we will be operating as an independent company with some 800 highly committed and motivated employees.
We will range among the top five German, internationally acting engineering offices in the infrastructure planning and consulting sector.
We are building a prospering mobility and IT-solution business based on internationally competitive products and systems.
Vision, Values and Guiding Principles of Gauff.com 2020
Gauff.com is a modern managed group of independent, family-operated companies. In cooperation with our clients, we achieve outstanding and sustainable results through planning, consulting, engineering, management and project services carried out in our business segments. The appreciation that we feel towards clients, colleagues and employees is reflected in our clearly-structured internal and external communication and in our performance.
Our Mission – Our Passion
Based on the consistent cooperation of the different business units, we secure the largest possible and sustainable benefit for our clients and the consistent use of market opportunities in our regions and areas of competence. Our main characteristic features are a stringent Corporate Governance, in which the Gauff family assumes central responsibility and particular commitment, both in terms of internal and external relations. Our employees are our most important asset – they are committed, highly-motivated and always up-to-date about their professional skills.
Core Objectives
All in all, and with increasing turnover rates on the agenda, we strive to achieve sustainable client satisfaction in all market segments. Backed by our “Engineering Solutions” we can position and distinguish ourselves – at home and abroad – assuming the position of a “Provider of Choice” for our clients.
We act as reliable partner for our employees: promoting and demanding at the same time, recognising development potentials and offering optimum development conditions.
We will achieve the implementation of our objectives by means of a strategy programme that has been established for the period comprised between 2017 and 2020 and that will be updated every three years. We have already started with the implementation of this programme.
Core Strategy “We are one!”
We focus on three core sectors:
- Consistent client-orientation
- Distinction through quality
- Consolidation under the roof of Gauff.com
Ad 1. Client orientation is pursued and achieved in defined target markets and in target-based medium to large project sizes by flexibly responding to given market requirements. This opens a wide range to choose from: by actively combining the services of business fields and business sections, a close cooperation between individual business units is required thus leading to the promotion of a pool of competence. This procedure gives rise to very special client relationships, and thanks to the explicit expansion of Advisory Services – i.e. project-related and project-independent, high-quality consulting services – Gauff.com becomes the “Provider of Choice”.
Ad 2. We secure constant and reliably high quality and excellence for the benefit of our clients by continuously improving our consistent and well-structured project management and project controlling activities. In pursuing this goal, we benefit from the opportunities and from the requirements that result from an increasing digitalisation and from the convergence of IT-infrastructures and traditional engineering services. Cooperation (“We are One”) within the companies of Gauff.com enables us to create a critical mass and to strategically use the pooled know-how of our employees for the benefit of our regional and international clients.
Ad 3. Our main target is a structural consolidation in the infrastructure business both in Germany and abroad. This means that our main centre of attention is to group all infrastructure competences of Gauff.com companies in the two core sectors Transport & Mobility as well as Water & Environment. To do so, we establish comprehensive Competence Centres, all of them of a similar same size. Smaller units, which are not able to stand competition in medium-sized projects, will be merged to benefit from synergies in terms of efficiency and profitability. This leads to a healthy and organic growth.
As an additional measure, we are enhancing our solution business as well. In this particular sector, we also focus on organic growth achieved with the help of appropriate strategic partners. Scalability of product applications is the main centre of attention. Even inorganic growth, obtained by strictly target-oriented acquisitions, may contribute to achieve ambitious goals and to further differentiate our service portfolio for the benefit of our clients and thus to create new and innovative products.
Success factors: Cooperation, Competence / Staff and Communication
Gauff.com as service provider and employer of choice
We are an attractive service provider and employer. We have achieved this position by introducing a set of specific measures in the fields of staff recruitment, staff commitment and staff development. We strongly emphasize the aspect of professional capacity building (e.g. in the fields of BIM – Building Information Modeling, project controlling, project management) and we invest in necessary and appropriate systems and in our IT technologies.
This is our first Newsletter. We would like to be a reliable, comprehensible and interesting information pool! Have we managed to do so? We kindly appreciate your honest and constructive feedback under gLetter@gauff.com. What can we improve, which topics do you want us to consider in the future? For any further information on Gauff.com, please visit our Website www.gauff.com. Thank you very much!
Der Beitrag Vision, Mission and Strategy of Gauff.com erschien zuerst auf Gauff.com.
